Designed to Build Trust
For over four decades, N+F Wohnbau has been developing high-quality residential projects in Munich. Together, we translated their values of clarity, reliability, and personal guidance into a modern digital presence that supports sales, builds trust, and enables long-term growth
For over four decades, N+F Wohnbau has been developing high-quality residential projects in Munich. Together, we translated their values of clarity, reliability, and personal guidance into a modern digital presence that supports sales, builds trust, and enables long-term growth
For over four decades, N+F Wohnbau has been developing high-quality residential projects in Munich. Together, we translated their values of clarity, reliability, and personal guidance into a modern digital presence that supports sales, builds trust, and enables long-term growth
Behind the Scenes: From Research to Launch
You
You
You
Benisa
Benisa
Benisa
Our Achievements
in a nutshell
Our Achievements
in a nutshell
Our Achievements
in a nutshell
We partnered with N+F Wohnbau to translate decades of experience in residential development into a clear, modern digital presence. The focus was on structure, trust, and long-term usability. We reworked the website architecture to guide users intuitively through projects, company information, and the new Ratgeber knowledge base. A refined corporate style brings consistency across all touchpoints, while the CMS enables the team to manage properties and content independently.
We partnered with N+F Wohnbau to translate decades of experience in residential development into a clear, modern digital presence. The focus was on structure, trust, and long-term usability. We reworked the website architecture to guide users intuitively through projects, company information, and the new Ratgeber knowledge base. A refined corporate style brings consistency across all touchpoints, while the CMS enables the team to manage properties and content independently.
We partnered with N+F Wohnbau to translate decades of experience in residential development into a clear, modern digital presence. The focus was on structure, trust, and long-term usability. We reworked the website architecture to guide users intuitively through projects, company information, and the new Ratgeber knowledge base. A refined corporate style brings consistency across all touchpoints, while the CMS enables the team to manage properties and content independently.
By combining a solid technical foundation with SEO best practices and structured data, the website is built to be visible, scalable, and future-ready.
By combining a solid technical foundation with SEO best practices and structured data, the website is built to be visible, scalable, and future-ready.
By combining a solid technical foundation with SEO best practices and structured data, the website is built to be visible, scalable, and future-ready.
Website Redesign
Website Redesign
The previous website no longer reflected the quality and clarity of N+F Wohnbau’s projects. We redesigned the site from the ground up with a focus on structure, readability, and visual calm. The new experience puts current projects front and center, improves navigation across all pages, and communicates trust through a refined, modern interface built for long-term use.
Industry Challenges
Industry Challenges
Industry Challenges
In a market where trust, clarity, and transparency are critical, N+F Wohnbau faced a challenge shared by many established real estate developers. While their projects are defined by quality and long-term value, their digital presence no longer reflected this standard. Complex information, fragmented navigation, and limited visibility made it harder for potential buyers to understand current projects and take the next step with confidence.
In a market where trust, clarity, and transparency are critical, N+F Wohnbau faced a challenge shared by many established real estate developers. While their projects are defined by quality and long-term value, their digital presence no longer reflected this standard. Complex information, fragmented navigation, and limited visibility made it harder for potential buyers to understand current projects and take the next step with confidence.
In a market where trust, clarity, and transparency are critical, N+F Wohnbau faced a challenge shared by many established real estate developers. While their projects are defined by quality and long-term value, their digital presence no longer reflected this standard. Complex information, fragmented navigation, and limited visibility made it harder for potential buyers to understand current projects and take the next step with confidence.
Complex Information Architecture
Low Digital Visibility
Limited Conversion Paths
Complex Information Architecture
Low Digital Visibility
Limited Conversion Paths
Complex Information Architecture
Low Digital Visibility
Limited Conversion Paths
Website Redesign
Website Redesign
The previous website no longer reflected the quality and clarity of N+F Wohnbau’s projects. We redesigned the site from the ground up with a focus on structure, readability, and visual calm. The new experience puts current projects front and center, improves navigation across all pages, and communicates trust through a refined, modern interface built for long-term use.
Building a Scalable Content System
Building a Scalable Content System
Building a Scalable Content System
To support long-term growth and simplify content management, we designed a flexible CMS and content architecture tailored to N+F Wohnbau’s needs.
CMS & Content Architecture
We restructured content into clear, purpose-driven sections. Projects, Ratgeber articles, and company information are now easy to find, easy to manage, and easy to expand.
We kicked off with high-impact awareness campaigns across Meta and Google, tailored to Maleco’s target audience in the home improvement and renovation sector. These campaigns focused on showcasing Maleco's unique services and inviting users to engage through video content, static ads, and branded messaging designed to stop the scroll.
We restructured content into clear, purpose-driven sections. Projects, Ratgeber articles, and company information are now easy to find, easy to manage, and easy to expand.
This is what they say
This is what they say
This is what they say
Stephanie Henneberger
Stephanie Henneberger
"Working with FRAEM felt structured, calm, and very professional from the first conversation on. They quickly understood our brand, our values, and the level of quality we expect. The result is a website that finally reflects who we are and how we work. Clear, modern, and easy for us to manage internally. We would absolutely work with FRAEM again."
"Working with FRAEM felt structured, calm, and very professional from the first conversation on. They quickly understood our brand, our values, and the level of quality we expect. The result is a website that finally reflects who we are and how we work. Clear, modern, and easy for us to manage internally. We would absolutely work with FRAEM again."
Stephanie Henneberger
"Working with FRAEM felt structured, calm, and very professional from the first conversation on. They quickly understood our brand, our values, and the level of quality we expect. The result is a website that finally reflects who we are and how we work. Clear, modern, and easy for us to manage internally. We would absolutely work with FRAEM again."
Ready to elevate your brand?
Reach out to us!
Ready to elevate your brand?
Reach out to us!
Nikkan & Soli Managing Directors
Nikkan & Soli Managing Directors
Nikkan & Soli Managing Directors
